E-commerce Manager
Manages and optimizes online sales channels, driving revenue and customer engagement through digital platforms.
Career role details and responsibilities
Manages and optimizes online sales channels, driving revenue and customer engagement through digital platforms. E-commerce Manager sits within the Marketing, Sales & Service career cluster and focuses on applying domain knowledge to practical problems. Students exploring this role should understand the work context, skill expectations, education pathways, and long-term growth opportunities before shortlisting it.
Role details
Manages and optimizes online sales channels, driving revenue and customer engagement through digital platforms. E-commerce Manager sits within the Marketing, Sales & Service career cluster and focuses on applying domain knowledge to practical problems. Students exploring this role should understand the work context, skill expectations, education pathways, and long-term growth opportunities before shortlisting it.
Responsibilities
Oversee website operations, manage product listings and inventory, implement online marketing strategies, analyze sales data, manage customer experience on the website, and coordinate with logistics. Typical responsibilities include understanding user or business needs, applying relevant tools and methods, and coordinating with stakeholders. The role also requires continuous learning, quality improvement, and adapting to changes in technology, industry practices, and market demand.
Next Gen career options
Omnichannel E-commerce Strategist, Head of D2C (Direct-to-Consumer), E-commerce AI/ML Specialist, Subscription Box Manager, Head of Online Merchandising.
Pointer: Next Gen career options related to this role
Omnichannel E-commerce Strategist, Head of D2C (Direct-to-Consumer), E-commerce AI/ML Specialist, Subscription Box Manager, Head of Online Merchandising.
Educational institutes
Top 5 educational institutes in India
| Name of Institute | Location | Website |
|---|---|---|
| National Institute of Industrial Engineering (NITIE) | Mumbai, Maharashtra | https://www.nitie.edu/ |
| Indian Institute of Management Indore | Indore, Madhya Pradesh | https://www.iimidr.ac.in/ |
| Amity University | Noida, Uttar Pradesh | https://www.amity.edu/ |
| Symbiosis Centre for Distance Learning | Pune, Maharashtra | https://www.scdl.net/ |
| SRM Institute of Science and Technology | Chennai, Tamil Nadu | https://www.srmist.edu.in/ |
Top 5 educational institutes globally
| Name of Institute | Location | Website |
|---|---|---|
| University of Maryland Robert H. Smith School of Business | College Park, USA | https://www.rhsmith.umd.edu/ |
| Carnegie Mellon University - Tepper School of Business | Pittsburgh, USA | https://www.tepper.cmu.edu/ |
| Purdue University - Krannert School of Management | West Lafayette, USA | https://krannert.purdue.edu/ |
| University of Manchester | Manchester, UK | https://www.manchester.ac.uk/ |
| Rotterdam School of Management, Erasmus University | Rotterdam, Netherlands | https://www.rsm.nl/ |